feature: new brazilian photography series ‘sororidade’ uses “girl power” to combat societal competition

July 5, 2016

The new photography series ‘Sororidade’ from Joyce Kelly – taken by Ester Cristina- powerfully redefines the strength that accompanies female solidarity. Photographed in Baixada Fluminese, Rio de Janeiro- this potent commentary illuminates the unrealistic standards and competition issued by a society under duress, while proposing the necessity of communication and productive relationship. Shot in a society very familiar with wealth disparity and societal upsets, Rio serves as the perfect backdrop for Kelly’s powerful visual statements- using the ‘trash’ of society as a mechanism and motivator for artistic production. Check out her powerful series below.

By Cree B. McClellan, AFROPUNK contributor

Photographs: Ester Cristina

Models: Joyce Kelly and Geisa Nascimento